Blog

Discover articles from the Nomat team with practical tips and resources to help your next UX project.

Blog

Discover articles from the Nomat team with practical tips and resources to help your next UX project.

Blog

Discover articles from the Nomat team with practical tips and resources to help your next UX project.

All

News

Insights & Opinions

Resources & Guides

An illustration of a old fashioned key which is labled Stakeholder Engagement
Author photo

Marli Gray

13 Feb 2023

Human-Centred Design (HCD) in Government

Nomat Director Marli Gray has had the opportunity to collaborate with different Victorian Government departments and organisations in supporting HCD projects. In this piece she documents some insights related to the notible digital transformation in the g...

An illustration of an eye, and magnifying class and a brain
Author photo

Chris Gray

24 May 2021

3 Benefits of Human-Centred Design

One advantage of working for a human-centred design firm is the breadth of projects we work on. Here, we bring attention to the 3 things that we think make human-centred design so beneficial and useful.

Image of a group of balloons lifting up and a single balloon stuck on the ground with the text "A humble team soars"
Author photo

Chris Gray

19 Nov 2019

Why Humility is the Secret to Product Success

Find out why humility provides a foundation for effective design and how it supports a culture where teams can build great products.

An illustration of squiggly shape with a tag attached that says 'design' in the style of a dictionary entry
Author photo

Selena Kearney

24 Jan 2018

Defining Design: Is a universal definition possible?

How important, relevant or useful would a single agreed upon definition be for the discipline of design? Are the specialisations that exist within its umbrella too different to share a common core description? Are the boundaries too fuzzy to formally defi...

A screenshot of an article about A/B Testing
Author photo

Chris Gray

14 Nov 2017

A/B Testing: We Can Do Better

A/B testing is something we come across more and more, typically in organisations with greater digital maturity. While I love A/B testing, too often I see firms using a shot gun based approach lacking genuine insight to create meaningful hypothesis and ho...

An image of different people made up of legos in an office space
Author photo

Chris Gray

14 Apr 2016

Strategic Research Within Agile Environments: Is it possible?

Strategic research within Agile environments can be challenging. There needs to be a focus on tactical research while considering more strategic needs.

An screenshot of the home button on the LinkedIn website
Author photo

Chris Gray

29 Oct 2015

Think the Home Button is Unnecessary? Think Again

There is a persistent trend of removing the home button from website navigation which can create potential usability issues. It is important that users can easily access the homepage. There are alternate approaches to the conventional home link placement,...

A photo of a impact marix of ideas
Author photo

Chris Gray

24 June 2015

User Research in an Agile Environment

The increased adoption of the agile development process within the digital industry can presents a challenge for incorporating rigorous research as part of the design process.

A photo of Chris Gray running some training
Author photo

Chris Gray

4 June 2015

UX training: 5 Lessons I’ve Learnt From Teaching User Experience

I’ve loved teaching during my time as a UX practitioner, I really see the value in imparting knowledge to others in this industry, and training is one way to do this. Here is what I have learned...

A photo of an office where a usbaility test has been set up on the desk
Author photo

Chris Gray

12 May 2015

Usability Testing: Does Independence Matter?

There are scenarios where independent usability testing is crucial including external designers completing work however there are also cases where the designer and tester can be one in the same.

A sketch of a man in the middle of a lot of stakeholders
Author photo

Chris Gray

23 Jan 2015

Eliminating Opinions in UX

I’m not usually one for making New Year resolutions, no overt declarations made at midnight anyway. But as I think about it more, I probably do, all be it small goals and plans to make this year a success. So here is a goal that’s been on my mind: I’m goi...

Two sets of eyes looking at each other.
Author photo

Chris Gray

23 Dec 2014

Empathy: A Little Bit Goes a Long Way

At the heart of giving is empathy, the ability to understand someone else’s feelings. Effective UX requires us to empathise with both our customers and our stakeholders.

A photo of a lone raindeer walking in the snow. The photo is called 'Happy Christmas’ by Tristan Ferne
Author photo

Chris Gray

8 Dec 2014

Getting Into the Christmas Spirit With UXmas

This year we contributed an article, 'What can UXers Learn From Rudolph', to UXmas.

A photo of a white sculpture in a park. The sculpture is titled 'Body of Knowledge', 2010 from Jaume Plensa, steel sculpture, at Westend Campus of Goethe University Frankfurt
Author photo

Chris Gray

31 Oct 2014

Why UX Teams Should Build a Body of Knowledge

One of the biggest challenges facing UX teams is the ability to track and maintain information collected about customers, and specifically from UX Research. In order to deliver more effective design we need to understand our customers through a body of kn...

An illustration of a old fashioned key which is labled Stakeholder Engagement
Author photo

Marli Gray

13 Feb 2023

Human-Centred Design (HCD) in Government

Nomat Director Marli Gray has had the opportunity to collaborate with different Victorian Government departments and organisations in supporting HCD projects. In this piece she documents some insights related to the notible digital transformation in the g...

An illustration of an eye, and magnifying class and a brain
Author photo

Chris Gray

24 May 2021

3 Benefits of Human-Centred Design

One advantage of working for a human-centred design firm is the breadth of projects we work on. Here, we bring attention to the 3 things that we think make human-centred design so beneficial and useful.

Image of a group of balloons lifting up and a single balloon stuck on the ground with the text "A humble team soars"
Author photo

Chris Gray

19 Nov 2019

Why Humility is the Secret to Product Success

Find out why humility provides a foundation for effective design and how it supports a culture where teams can build great products.

An illustration of squiggly shape with a tag attached that says 'design' in the style of a dictionary entry
Author photo

Selena Kearney

24 Jan 2018

Defining Design: Is a universal definition possible?

How important, relevant or useful would a single agreed upon definition be for the discipline of design? Are the specialisations that exist within its umbrella too different to share a common core description? Are the boundaries too fuzzy to formally defi...

A screenshot of an article about A/B Testing
Author photo

Chris Gray

14 Nov 2017

A/B Testing: We Can Do Better

A/B testing is something we come across more and more, typically in organisations with greater digital maturity. While I love A/B testing, too often I see firms using a shot gun based approach lacking genuine insight to create meaningful hypothesis and ho...

An image of different people made up of legos in an office space
Author photo

Chris Gray

14 Apr 2016

Strategic Research Within Agile Environments: Is it possible?

Strategic research within Agile environments can be challenging. There needs to be a focus on tactical research while considering more strategic needs.

An screenshot of the home button on the LinkedIn website
Author photo

Chris Gray

29 Oct 2015

Think the Home Button is Unnecessary? Think Again

There is a persistent trend of removing the home button from website navigation which can create potential usability issues. It is important that users can easily access the homepage. There are alternate approaches to the conventional home link placement,...

A photo of a impact marix of ideas
Author photo

Chris Gray

24 June 2015

User Research in an Agile Environment

The increased adoption of the agile development process within the digital industry can presents a challenge for incorporating rigorous research as part of the design process.

A photo of Chris Gray running some training
Author photo

Chris Gray

4 June 2015

UX training: 5 Lessons I’ve Learnt From Teaching User Experience

I’ve loved teaching during my time as a UX practitioner, I really see the value in imparting knowledge to others in this industry, and training is one way to do this. Here is what I have learned...

A photo of an office where a usbaility test has been set up on the desk
Author photo

Chris Gray

12 May 2015

Usability Testing: Does Independence Matter?

There are scenarios where independent usability testing is crucial including external designers completing work however there are also cases where the designer and tester can be one in the same.

Interested to know more? Let’s Talk.

Interested to know more?
Let’s Talk.

Interested to know more? Let’s Talk.

Ready to collaborate?

Let’s chat

(03) 9088 0868

Send us an email

Visit our office

Ground Floor, 68 Clarke Street
South Melbourne
VIC 3205

Social media

Acknowledgement of Country

Nomat acknowledges Aboriginal and Torres Strait Islander people as the Traditional Custodians of the land and acknowledges and pays respect to their Elders, past and present.

Diversity and inclusion

Nomat celebrates, values and champions people of all ethnicities, faiths, ages, abilities, languages, gender identities and sexual orientations. We want everyone to feel safe to bring their whole selves to Nomat. 

Corporate Social Responsibility

We strive to give back by supporting grassroots organisations like Global Girl Project via pro bono work and donations.

Ready to collaborate?

Let’s chat

(03) 9088 0868

Send us an email

Visit our office

Ground Floor, 68 Clarke Street
South Melbourne
VIC 3205

Social media

Acknowledgement of Country

Nomat acknowledges Aboriginal and Torres Strait Islander people as the Traditional Custodians of the land and acknowledges and pays respect to their Elders, past and present.

Diversity and inclusion

Nomat celebrates, values and champions people of all ethnicities, faiths, ages, abilities, languages, gender identities and sexual orientations. We want everyone to feel safe to bring their whole selves to Nomat. 

Corporate Social Responsibility

We strive to give back by supporting grassroots organisations like Global Girl Project via pro bono work and donations.

Ready to collaborate?

Let’s chat

(03) 9088 0868

Send us an email

Visit our office

Ground Floor, 68 Clarke Street
South Melbourne
VIC 3205

Social media

Acknowledgement of Country

Nomat acknowledges Aboriginal and Torres Strait Islander people as the Traditional Custodians of the land and acknowledges and pays respect to their Elders, past and present.

Diversity and inclusion

Nomat celebrates, values and champions people of all ethnicities, faiths, ages, abilities, languages, gender identities and sexual orientations. We want everyone to feel safe to bring their whole selves to Nomat. 

Corporate Social Responsibility

We strive to give back by supporting grassroots organisations like Global Girl Project via pro bono work and donations.