We help organisations to improve interactions with their customers
What we do
Design
We create fit-for-purpose product and service designs. By utilising the knowledge of your stakeholders and with an understanding of your users, we work collaboratively to design solutions that help you realise your business goals.
– UX Design
– Service design
– Design workshops
– Wireframes
– User flows
– Prototyping
– Information architecture
– Design sprints
– Visual design
Research
We employ a range of user research techniques to understand user needs and their experience with your product or service. Our senior teams members have a proven record of delivering ROI from research.
– Usability testing (lab based and online)
– Eye-tracking studies
– Card sorting
– IA validation (tree testing)
– Surveys
– Metrics & web analytics
– Expert reviews
– Ethnographic studies
– Experience & customer journey maps
– Personas
– Contextual enquiry
– Diary studies
– Accessibility conformance
Consulting
– Digital strategy supporting business & product
– Optimising UX practice within organisations
– Mentoring & training
– Expert workshop facilitation
– Stakeholder engagement
About us
We use a range of techniques to collect information that informs design; ultimately we place people at the heart of the design process which delivers the most effective products and the right solutions for your customers.
We are a lean team, we don’t place account managers between clients and consultants, we assemble the right people, at the right time, to ensure that we can move quickly and deliver value.
The team
Chris
Managing Director
Chris is a leader in the Human Centred Design field with a 16 year track record of improving customer interactions with some of Australia’s largest organisations. He is a strategic thinker who brings a calm and considered approach to tackling complex problems. An accomplished workshop facilitator, Chris excels at engaging with senior stakeholders and guiding projects to success. Chris has expertise in user research, service design and embedding Human Centred Design within organisations.
Marli
Director
Marli is an experienced manager who oversees the day to day operations at Nomat including resource and project management. Marli is skilled in interviewing and has over 10 years experience working in the Victorian Government. Marli is adept at navigating complex stakeholder relationships and brings a pragmatic lens toevery project.
Selena
Designer & Researcher
Selena has 10 years experience with both visual and user experience design. A curious and passionate problem solver, Selena brings holistic thinking to her research and design projects. She considers both the big picture and the details, imagining future states and potential risk simultaneously. Selenaenjoys a collaborative approach to working and cultivates positive connections with clients and stakeholders.
Cam
Designer & Researcher
Cam brings over 10 years of digital industry experience. With expertise covering visual and user experience design, development and research, he has a strong understanding of these different aspects within a project. This breadth of knowledge allows him to understand and empathise with a broad variety of project stakeholders.Blog
3 tips for innovation
It is possible to start practicing in small ways, on a single project or within a team, which can gain traction and start to build up a culture of innovation in your broader organisation. Here’s some simple ideas to help you start growing a culture of innovation.
read moreDefining design: is a universal definition possible?
Design is a term that exists across a wide range of disciplines and has different connotations in each context. It has such a long and varied history, from architecture to fashion, industrial to graphic design, and each field describes the process of design with...
read moreTrue Intent Survey: understanding why users visit your site
A survey run on a live website that intercepts visitors and asks a series of specific questions about their visit. It seeks to understand why people are visiting, the tasks that they have come to complete, and then about their experience of the site. The accuracy of the feedback is enhanced by asking site visitors to complete their questions after they have finished their visit. A true intent survey can be coupled with other questions but in general it is best to keep it simple and quick for visitors to complete as this increases the number of responses.
read moreA/B testing: we can do better
A/B testing is something we come across more and more, typically in organisations with greater digital maturity. While I love A/B testing, too often I see firms using a shot gun based approach lacking genuine insight to create meaningful hypothesis and hoping to hit a...
read moreModerating a usability test
Mastering the art of moderation can take years, running lots of sessions and making lots of mistakes. That said, learning to gain useful insights from usability testing can be straight forward for anyone, regardless of your role. The most crucial elements are learning to listen, making it clear to the participant what is expected of them and starting on the right note.
read moreLEGO ® Serious Play ®; applying play to user experience design (UX)
LEGO Serious Play is a technique that supports deep exploration of concepts, ideas and opportunities to solve problems; we have been using it within UCD
read more