How do we approach co-design?
Co-design is often undertaken during customer workshops or design sprints. During these structured session, we jointly create solutions with customers and key stakeholders of the business, leveraging diverse perspectives and expertise. This inclusive approach fosters collective decision-making and empowers users to play an active role in the design and development of products or services.
Why do we undertake co-design?
Co-design is instrumental in ensuring that solutions are truly reflective of the needs and aspirations of the end-users. By actively involving stakeholders and users in the design process, we harness a wealth of knowledge and diverse perspectives. This collaborative approach leads to solutions that are not only user-centric but also enriched by collective insights.
When do we undertake co-design?
Co-design is integrated into the early stages of a project and continues throughout the design and development process.