5 web analytics reports for UX

Web analytics data is acknowledged as a core competency for managing websites but I’m amazed at how infrequently I see it being used by UX practitioners. It amazes me because I think it is one of the most valuable information sources available. I’m going...

Empathy: A little bit goes a long way

Christmas is seen by many as a time to think about others and for giving; a time for a generosity of spirit. Hopefully it is a time of year that brings out the best in people. This may take the form of contributing to community, be it a cake stall, a fundraising...